clipping of a screenshot

When is a photo not a photo?

  When is a photo not a photo?   Automating your content is something most of us do and all of us probably should do given the amount of content we need to be constantly putting out.   However, automation doesn’t mean a single approach to everything.  For example, the above image illustrates this.  Iinstead…

4 Things Your Content Marketing Manager Wants to Know About Images [Guest Blog]

4 Things Your Content Marketing Manager Wants to Know About Images Guest Blog by Julija Maceviciute for The Stop Effect (The official blog for Sponsta) Human communication today is highly nonverbal. Everyone has a phone camera within a few seconds reach. Apps like Snapchat and Instagram continuously enjoy double-digit growth. Pokemon Go takes the world by storm…

Focus Group

Focus Group We have recently worked with Helen Bailey from Aviatrix, who we commissioned to undertake a focus group for Vervate.  Aviatrix are a market research company.  Helen has an amazing amount of experience – her career has included being the owner and operator of five restaurants with a turnover in excess of £5 million.  She…